Website Redesign | PictureArc

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Website Redesign / IN MOTION

A closer look at website redesign.

Explore the moving pieces behind website redesign: website review, design direction, transition planning.

● ● ●WORKSPACE↗

Website Redesign / WORKING BRIEF

Keep/update/retire page inventory

Identify which existing pages, search entry points and useful content need to survive the redesign.

IN FOCUSWebsite Review

Identify unclear pages, outdated design elements and points where visitors struggle to find the next step.

01 / Website Redesign

Website Review

A visual look at the decisions behind the experience.

● ● ●CONNECTED VIEW↗

IMPLEMENTATION / Website Redesign

Ready for review.

✓Review the current website and agree the redesign goals.
✓Map retained content, new layouts and any URL changes.
03Develop the approved designs and migrate agreed content.
04Check links, forms and launch requirements before handover.

Review the agreed outputs before handover.

02 / Website Redesign

Design Direction

See how the details connect to the wider workflow.

Our focus

Practical website redesign, built around your goals

Website Review

Plan

Identify unclear pages, outdated design elements and points where visitors struggle to find the next step.

Design Direction

Create

Develop an updated visual approach that reflects your brand and supports readable, useful page content.

Transition Planning

Connect

Decide what to retain, update or retire, with a plan for existing URLs and content where changes are needed.

Step 01

Discover & Scope

Review the current website and agree the redesign goals.

Step 02

Plan & Prepare

Map retained content, new layouts and any URL changes.

Step 03

Deliver & Review

Develop the approved designs and migrate agreed content.

Step 04

Verify & Handover

Check links, forms and launch requirements before handover.

Website Redesign

Website Review

Design Direction

Transition Planning

WHAT THE WORK LEAVES YOU WITH

A clear scope for website redesign.

Website redesign services for a business that has outgrown its current site. We review your content, navigation and customer journey, then rebuild the experience around clearer messaging, responsive design and a practical launch plan.

01

Keep/update/retire page inventory

Identify which existing pages, search entry points and useful content need to survive the redesign.

02

Approved design direction and key layouts

Review the important page types before extending the design across the site, keeping feedback focused.

03

Content transition and redirect checklist

Map changed URLs and content ownership so the visual refresh does not leave visitors at dead ends.

Hosting, paid extensions, original photography and ongoing maintenance are identified separately where needed.

A GOOD START MAKES A DIFFERENCE

Bring the context.
We’ll help shape the next step.

No perfectly written brief required. A short explanation of what is happening now and what you want to change is enough to start the conversation.

Discuss website redesign ↗

What we need from you

Your audience and the action each page should support
Existing domain, platform and content you want to retain
Required pages, integrations and internal reviewers

What we check before handover

Review the current website and agree the redesign goals.
Check links, forms and launch requirements before handover.
Agreed deliverables, review notes and ownership are documented.

Frequently Asked Questions

Clear Answers, To
Quick Solutions

Common questions about website redesign, project planning and what is included in an agreed scope.

Will all my website content need replacing?
No. We identify which pages and assets remain useful, which need editing and which should be replaced. Content writing and migration volumes are agreed in the scope.
Can I keep my existing domain and URLs?
Your domain can generally remain the same. We plan around useful existing URLs and identify redirects if page addresses need to change. Domain and hosting access requirements are confirmed before launch.
How are the scope, timeline and cost agreed?
We review your requirements, existing assets and dependencies before proposing deliverables and milestones. The proposal sets review rounds, responsibilities and costs. Additional requirements are agreed separately.
How do I get started?
Use the form below or email info@picturearc.com. Describe what you need, select the parent service and mention Website Redesign in your message. Please share system access only through an agreed secure method.